Apple and Formula 1 announced a five-year media rights deal Friday that will bri
ng every F1 race to Apple TV beginning in 2026.
Apple TV will provide coverage of all Formula 1 events, including practice, qual
ifying and Sprint sessions, as part of the streamer's existing $12.99 per month
subscription, which comes ad-free. Certain F1 races and all practice sessions wi
ll also be available for free in the Apple TV app throughout the season, the com
panies said in a statement.
It's a different structure from Apple's partnership with Major League Soccer. Ap
ple TV similarly has exclusive rights to every MLS game, but at an extra cost th
rough the MLS Season Pass.
Apple is paying about $140 million per year for the racing rights, according to
people familiar with the matter. Disney's ESPN is the incumbent media partner fo
r the league and had been paying about $85 million per year on average, accordin
g to people familiar with that deal, who asked not to speak publicly because the
details are private.
Apple TV用五年700M
從ESPN手中搶下F1美國轉播權
原本ESPN每年支付約85M轉播金
https://i.imgur.com/NoVX2C3.jpeg